The LIKE operator is a powerful tool in SQL for pattern matching within string data. It's used to select rows where a column value matches a specified pattern. This pattern can include literal characters, wildcards, and special characters. Unlike the equals operator (=), which only matches exact values, LIKE allows for flexibility in searching. For instance, you might want to find all customers whose names start with 'A', or all products containing the word 'Laptop'. The LIKE operator provides a way to achieve these searches efficiently.The core of the LIKE operator lies in its use of wildcards. The underscore (_) represents a single character, and the percentage (%) represents zero or more characters. Combining these wildcards with literal characters creates powerful search patterns. For example, 'A_%' would match any string starting with 'A' and containing one more character. 'Laptop%' would match any string containing the word 'Laptop'.The LIKE operator is particularly useful in situations where you need to find data that doesn't exactly match a specific value. For instance, in a customer database, you might want to find all customers whose names contain the letter 'e'. Using the LIKE operator with the wildcard '%' would allow you to easily filter for this condition.It's important to note that the LIKE operator is case-sensitive by default in many SQL implementations. If case-insensitive matching is required, specific functions or database configurations might be necessary. This is a crucial consideration when designing queries for real-world applications.