The ISNULL function is a powerful tool for handling NULL values in SQL. NULL represents the absence of a value, and it can cause problems in calculations and comparisons. The ISNULL function allows you to replace a NULL value with a specific value, making your queries more robust and predictable. This is particularly useful when dealing with data that might be missing certain attributes. For instance, if a customer's phone number is missing, ISNULL can be used to display a default value like 'Not Available' instead of a NULL value, which would otherwise cause errors in calculations or comparisons. It's important to understand that ISNULL only replaces NULL values; it doesn't change the underlying data. This function is widely used in various SQL dialects, including SQL Server, MySQL, and PostgreSQL, though the exact syntax might differ slightly. Using ISNULL is a best practice for ensuring data integrity and preventing unexpected errors in your SQL queries.